MATCHA

Matcha grinding stone mill AI image

How matcha is ground: stone mills, heat and texture

Grinding often seems like a detail with matcha. Something technical, something that happens somewhere at the end of the process. In reality, matcha grinding is one of the most decisive steps for what you ultimately experience in the bowl. Color, aroma, foam, mouthfeel and even bitterness are helped shape here.

Read more "
real matcha powder

What is real matcha (and what is not)?

Matcha is one of the most widely used but also most misunderstood tea terms at the moment. Anything green and powdery is quickly referred to as matcha. On packaging, in cafes, on social media and even in trainings. This creates confusion, disappointment and unrealistic expectations.

Read more "

PREMIUM

Matcha Foam Hero
Is a lot of foam a sign of good matcha? Not necessarily.

Read more “

Macaron de Paris with matcha and yuzu from The Art of Baking by Hidde de Brabander
In *The Art of Baking*, Hidde de Brabander opts for macarons featuring a sophisticated combination of matcha, yuzu, and white chocolate

Read more “

PREMIUM

From light, airy foam to a thick, glossy texture: usucha vs. koicha.

Read more “

PREMIUM

Tencha Processing: A Visual Guide
Before matcha is ground, the leaves undergo a meticulous processing procedure to become tencha. Discover why steaming, drying, de-stemming, and sorting are

Read more “

PREMIUM

matcha cultivars young plant
In this article, you’ll discover how cultivars—the genetic varieties of the tea plant—determine how a plant responds to shade, how much umami

Read more “

PREMIUM

Kiona Malinka
Kiona Malinka of Crusio Tea tells how specialty tea came of age in the Netherlands. About matcha, tea trends, Japanese tea masters,

Read more “

PREMIUM

history of matcha Sen no Rikyū
Matcha is the result of centuries of development in which agriculture, religion, aesthetics and discipline have been slowly intertwined.

Read more “

PREMIUM

Matcha grinding stone mill AI image
Grinding often seems like a detail with matcha. Something technical, something that happens somewhere at the end of the process. In reality,

Read more “

PREMIUM

real matcha powder
Matcha is one of the most widely used but also most misunderstood tea terms at the moment. Anything green and powdery is

Read more “

Matcha
From shade-grown tea to the cup, this feature explains what matcha is and how its quality is achieved.

Read more “